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Starworks and digital PR

Starworks and digital PR are not the same job.

Digital PR pitches journalists and publishers so your name appears in their articles, and hopes an AI reads those articles. Starworks publishes the pages AI reads when it decides which business to name, and keeps your business on them.

Digital PR compared with Starworks
Digital PRStarworks
What you get Digital PR: A mention in someone else’s article, if a journalist runs it Starworks: A verified profile on directories built for the question your customer asks
Who decides Digital PR: Editors, on their schedule Starworks: Us, because we own the pages
How long it lasts Digital PR: Until the article sinks or is updated Starworks: Kept current every month while you are with us
What it answers Digital PR: Is this business notable? Starworks: Who should I call for this, here?
How it is measured Digital PR: Coverage, links, share of voice Starworks: Whether ChatGPT names you first for your agreed question, checked on day 60
If it does not land Digital PR: The campaign fee is spent Starworks: A full refund under the guarantee

What digital PR is good at

  • Building a brand people recognise
  • Earning authority for national or B2B companies
  • Getting a founder or a launch into the news

Using both

If you are building a brand, PR is worth doing. It just answers a different question. When someone asks an AI who to call for a job in their suburb, the answer comes from directories, review sites and local lists, which is where we put you.

What independent studies found

Figures from firms that do not work for us, each linked to the study.

Every study, with what it measured

Other comparisons

See where you would sit.

We check your category and city first, then tell you straight whether it is a fit.

I run a business Named first on ChatGPT for your agreed question, or a full refund.I run an agency Sell AI visibility your clients can see.